A well-maintained sign is essential in shaping a positive image for your business. It leaves a lasting impression that your customers will think about after they’ve gone. However, exposure to harsh weather conditions and pollution, along with everyday wear and tear, poses a risk for your signage to deteriorate.
In this blog, we will discuss effective business signs maintenance tips to keep your signage in top condition and your branding effective.
Clean Your Signs Regularly
Dirt, grime, and pollutants can accumulate on signage over time, reducing its visibility and detracting from the professional image you want your business to project. Regular cleaning is very important to keep signs looking their best and ensure they remain a helpful branding avenue for your business.
Maintaining business signage is easy as long as you use the proper tools and techniques. Here’s how to maintain business signs according to their material.
Vinyl Signs
The best thing about vinyl signs is that they are easy to clean. Use a sponge or soft cloth with mild soap and water to remove dirt and debris. Do not use abrasive cleaners or tools that could peel or scratch the vinyl. Rinse it with clean water and dry it with a soft cloth to prevent water spots from developing.
Metal Signs
Unlike other materials, metal signs require more attention. It is ideal to use a nonabrasive cleaner designed for metal surfaces only. Apply the cleaner with a soft and gentle scrub to remove any grime or dirt. After cleaning, rinse it with clean water and dry it thoroughly to avoid rust or corrosion.
Acrylic Signs
Acrylic signs are delicate, so handle them with care when cleaning. The best approach is to use a soft microfiber cloth and a nonabrasive cleaner. To avoid streaks, spray the cleaner on the cloth, not directly on the sign. Wipe the acrylic surface gently in a circular motion and finish by drying it with a clean cloth.
Apply Protective Coatings
Applying protective coatings to your business signs can significantly extend their lifespan. These coatings protect the signs against harmful UV rays and moisture and reduce fading.
Protective coatings can be tailored to different materials.
For Metal Signs
Metal signs need protection from UV damage, corrosion, and rust. Standard options are weather-resistant paint and clear powder coatings. These coatings create a barrier between the metal surface and the environment, thus preventing fading and oxidation. Be sure to follow the instructions before applying protective coatings.
For Vinyl Signs
For vinyl signs, you may opt for clear coat sprays or UV-resistant laminates. These coatings reduce sun exposure and prevent the material from cracking or peeling. Again, follow the manufacturer’s instructions. Or better yet, contact a signage professional to do the job.
Conduct Routine Inspections
Regular inspections are essential for identifying potential issues with your signs before they escalate into more severe issues. By catching these problems early, you can save time, effort, and money on repairs.
Here are things you can include in your inspection checklist.
Loose or Missing Letters
Inspect your signs for any letters that may have become detached or are at risk of falling off. Loose or missing letters can make your sign look unprofessional and diminish its effectiveness.
Fading or Peeling Paint
Check for any signs of fading or peeling paint, making your sign appear worn and neglected. Addressing these issues promptly will help maintain the sign’s visual appeal.
Rust or Corrosion
For metal signs, pay close attention to areas around screws, brackets, and edges for any signs of rust or corrosion. Rust can weaken the structure of the sign and cause long-term damage if not addressed early.
Burnt-Out Lights
If you have illuminated signs, ensure that all lights are functioning correctly. Replace burnt-out bulbs to keep the sign visible and effective, especially at night.
Address Repairs Promptly
Even minor damage to your signage can quickly worsen if not addressed immediately. Prompt repairs help prevent more significant problems and maintain the sign’s visual appeal and effectiveness.
Loose or Detached Letters
Use adhesives or fasteners suitable for the sign material to reattach loose or detached letters securely. For vinyl or acrylic letters, weather-resistant glue is effective, while metal or wooden letters may require screws or bolts. Ensure the surface is clean and dry before application for a strong bond.
Burnt-Out Bulbs in Illuminated Signs
To keep your illuminated sign fully functional, replace burnt-out bulbs immediately. Use the correct type and wattage specified by the manufacturer, and inspect the electrical connections for loose wires or issues.
Surface Damage
For signs with surface damage, such as peeling paint or scratches, perform touch-ups with matching paint or replace damaged panels to maintain the sign’s appearance. Ensuring the repair is seamless and secure will prevent further deterioration and keep the sign looking new.
For more complex repairs, such as extensive damage or intricate sign structures, it’s advisable to seek professional help. Experts can ensure repairs are done correctly and safely, preserving the integrity and effectiveness of your sign.
Adapt Maintenance to Seasonal Shifts
Different seasons could significantly impact the condition of your business signage, especially with extreme conditions such as heat, snow, and heavy rains. Here are some seasonal business signs maintenance tips to ensure your signs are weather-resistant all year round.
Winter
During winter, check for snow and ice buildup on your signage, which can obstruct visibility and cause damage. Clear away any accumulated snow and ice to prevent potential issues. Inspect for water damage from freezing temperatures, which can lead to cracking or structural damage.
Summer
Intense sunlight exposure can cause signs to fade and crack. To prevent further deterioration, regularly inspect for signs of sun damage and ensure that protective coatings are in place and functioning properly.
Fall/Spring
Inspect for damage caused by wind or storms. Accumulated dirt and leaves can also affect the sign’s visibility and appearance, so regularly clean off debris.
Takeaway
With the right business signs maintenance tips, you can protect your signs from the elements, upholding your brand’s integrity and ensuring customers see your business in the best light.
With over 142 years in the industry, Artcraft Sign Company has honed its expertise in delivering business signs that are crafted with the highest-quality materials, customized to your specific requirements, and easy to maintain. Choose us for expert signage solutions that will elevate your business. Fill out this form to get started!